Thursday, September 24, 2009

NARB Alum Andy Fletcher to Keynote NAD Annual Conference

The NAD Annual Conference, October 5-6 at New York City's W New York Hotel, 541 Lexington Ave. Expert speakers will explore the legal trends in green marketing, the challenges and opportunities of user-generated content, Federal Trade Commission focus on testimonials and endorsements, key issues in claims substantiation and the use of surveys. The conference will provide attendees with practical information to enhance their ability to navigate the industry’s self-regulatory forum.

Keynote speakers, David Vladeck, Director of the Bureau of Consumer Protection, Federal Trade Commission, and Andy Fletcher, CEO of Atlanta-based Fletcher Martin

Andy is an active participant and frequent speaker in the advertising industry. Advertising columnist Stuart Elliot said in a recent New York Times article, “Anyone needing a refresher course in public speaking ought to have been in the audience for the presentation by Andy Fletcher.”